In the fast-paced world of digital marketing, staying ahead of the curve is the key to success. Fortunately, there’s a treasure trove of knowledge right at your fingertips in the form of marketing podcasts. These auditory gems are not just informative but also entertaining, making learning an enjoyable experience.
So, what sets one marketing podcast apart from the next? It’s the perfect blend of thought-provoking content and charismatic hosts. To find the cream of the crop, I delved into various marketing podcast playlists on Spotify, lending an ear to each one. I also tuned in to well-established series during my commutes, and here’s what made the cut, in no particular order.
Host: Louis Grenier
Famed entrepreneur Gary Vaynerchuk may have made a good point when he said marketers ruin everything. But marketing doesn’t deserve its bad rep, and HotJar alumnus Louis Grenier is determined to change that through Everyone Hates Marketers. His weekly episodes cover evergreen topics such as customer research, marketing strategy, and brand positioning, with the aim of teaching marketers how to generate solid results without resorting to sleazy, spammy tactics.
Hosts: Neil Patel, Eric Siu
In this podcast, Neil Patel and Eric Siu—CEO of marketing agency Single Grain—tackle all manner of marketing topics. What’s impressive is that they’ve amassed over 1,900 episodes, each lasting roughly six minutes or less. This makes the episodes digestible and easy to listen to on the go. I particularly like how on-trend and timely the podcast is. In recent episodes, the duo discusses NFTs in relation to marketing and why Web3 is the future of marketing.
Hosts: Ralph Burns, Kaslim Aslam
As its name suggests, Perpetual Traffic focuses on how to drive more traffic to your business. The podcast covers all things related to digital marketing, including Facebook ads, social media marketing, SEO, and how to sell high-ticket products.
If you’re feeling overwhelmed by the 300+ episodes in the podcast’s repository, we recommend starting with this one. In it, Ahrefs’ Michal Pecánek discusses how the company employed SEO strategies to set up its Wikipedia page.
Host: Spencer Haws
If you’re interested in learning how to earn money through niche affiliate websites, make Niche Pursuits your go-to podcast. In each episode which roughly spans 60 minutes, host Spencer Haws chats with a niche site owner about their successes, failures, and tactics.
These guest speakers often have wildly similar yet unique stories (oxymoronic, we know!) about growing from 0 to 100K a month or using a job loss as fuel to become a successful affiliate marketer.
Host: Seth Godin
Author and marketer Seth Godin is a household name. In his soothing podcast series, he invites listeners to consider the influence of culture on their lives and how they can change things. Seth is well positioned to answer these questions too, given he’s penned a slew of popular titles, including “This Is Marketing” and “Permission Marketing.”
Host: Corey Haines
You may know Corey Haines as the founder of Swipe Files, an online marketing platform that received our stamp of approval. Beyond its growing online marketing community is Everything Is Marketing, a podcast that began in early 2021 and already has over 50 episodes to its title. I like the variety of guests featured and topics tackled—from cold email outreach tactics with Laura Lopuch to buying and growing a Shopify SaaS app with Daniel Mitchell and Andrew Gazdecki.
Hosts: Ciaran Rogers, Daniel Rowles
This ad-free podcast began over a decade ago, so there’s plenty of content to sift through. Collectively, their banter and insightful discussions make for an entertaining listen. Some recent topics explored include app store optimization, audience intelligence tools, and my personal favorite: the toxicity of social media, featuring a case study of global beauty brand Lush.
Hosts: Molly Pittman, Ezra Firestone, John Grimshaw
The name of this podcast sounds like a bold claim. But thankfully, each episode always leaves me feeling a little smarter. Hosts Molly Pittman, Ezra Firestone, and John Grimshaw are veteran marketers and educators in their own right, so you can expect lots of personal sharing on how they each found success.
But their conversations can get fairly technical. Past episodes have explored paid ad strategies, business book recommendations, and email marketing strategies. Hence, think this marketing podcasts is a better fit for mid-level marketers and up.
These unique and dynamic marketing podcasts are not just a source of information but also a wellspring of inspiration. Tune in to expand your horizons, stay updated on industry trends, and gain insights from the best in the marketing world. Whether you’re a seasoned marketer or just starting out, these podcasts will undoubtedly provide you with a wealth of knowledge and a fresh perspective on the ever-evolving landscape of digital marketing.
With so much content available, there’s no excuse not to embark on this auditory journey towards marketing excellence. So, grab your headphones, hit that subscribe button, and prepare to be enlightened, entertained, and, most importantly, marketing-savvy. Happy listening!
